Big Blue Bus Seeking City Council Approval On ‘Brighter Blue’ Plan

July 9, 2024 ·

Photo by Terence Starkey via Unsplash.

SANTA MONICA—On Friday, July 5, the city of Santa Monica announced that on Tuesday, July 9, the Santa Monica City Council will vote on Brighter Blue, the Department of Transportation’s (DOT) five-year plan to improve Big Blue Bus service in the city and West Los Angeles.

According to a press release from the city of Santa Monica, the proposed plan was created as a result of travel and behavior changes since the COVID-19 pandemic and the rapidly growing regional rail network. Brighter Blue is informed by an extensive analysis of Big Blue Bus’s existing service and an 18-month rider outreach and stakeholder engagement effort that utilized on-board and online surveys, focus group meetings, public workshops and hearings, and an extended public comment period.

Brighter Blue calls for greater investments in service frequency and span, and enhanced connections to Metro Rail’s expanding network. Brighter Blue will provide riders with fast, sustainable and reliable access to jobs, healthcare, education and other essential destinations, and help deliver a world-class transit experience during major events, including the 2026 FIFA World Cup and 2028 Olympic Games.

If the Santa Monica City Council adopts Brighter Blue, Big Blue Bus riders can anticipate the following enhancements:

-More frequent service on most routes, including a high frequency network with weekday service every 10 minutes or better on select corridors during peak hours.

-Expanded operating hours so that most routes start earlier in the day, end later at night and operate on weekends.

-Improved connectivity to key destinations, such as the LAX/Metro Transit Center, Culver City Transit Center and the Metro Rail D Line extension.

The city is alerting the public to support Brighter Blue by participating at the meeting on July 9 at 5:30 p.m. Submit a written public comment via email to councilmtgitems@santamonica.gov before 12 p.m. on July 9. To learn more about Brighter Blue visit www.BrighterBlueBBB.com.

By Trevor

Next Post

E-bike Program Open For Income-Qualified Residents

SANTA MONICA—On Monday, July 8, the city of Santa Monica announced in a press release that residents who have income that qualifies can apply for a $2,000 voucher that can be used at select retail program partners for an e-bike,…
Read
Previous Post

SMPD Arrests Several Suspects During Beach Fight

SANTA MONICA—On Friday, July 7, Lt. Erika Aklufi of the Santa Monica Police Department informed Canyon News that several people were arrested during a beach fight, and authorities are requesting cell phone video from any individuals who captured the incident…
Read
Random Post

Caltrans PCH Master Plan Feasibility Study Workshops

MALIBU—On Tuesday, July 2, the city of Malibu posted on its website that all community members are invited to attend workshops to learn about and give input to Caltrans’ PCH Master Plan Feasibility Study on Thursday, July 11 and Wednesday,…
Read
Random Post

Civic Leadership Academy Spring 2025 Accepting Applications

WEST HOLLYWOOD—On Friday, March 14, the city of West Hollywood announced on its Facebook page that applications for our 2025 Spring Civic Leadership Academy are now open. “The Civic Leadership Academy is a unique multi-session program that empowers participants to…
Read
Random Post

Beverly Hills Jolly Trolley Operating

BEVERLY HILLS—The city of Beverly Hills announced on December 6 that The Jolly Trolley is back, bringing joy to shopping, dining, and sightseeing in the region. There are two stops where you can experience the Jolly Trolley – they are…
Read
Random Post

Copper Wire Theft Suspect Arrested By SMPD

SANTA MONICA—On Sunday, November 16, the Santa Monica Police Department reported that they arrested a copper wire theft suspect. The incident was reported on November 4, when officers assigned to our Directed Action Response Team (DART) arrested a suspect in…
Read